Thursday, 1 October 2009

Questionnaire for target Audience

After finding out our target audience was females aged 13-17 i decided to publish a questionnaire to see weather or not our current research was as well predicted as we had thought.

Here are the results of our questionnaire: -

We asked 21 females aged 13-17 a variety of 5 questions which are:-
1) how many of them liked the song by the Body Rockers 'I like the way you move' , 2)If dancing in the video would suit the type of genre it is, 3) if narrative would work for this video, 4) if they on this track on c.d. or any other music player, 5) and if not would they buy it. There was a variety of answers as you can see through our results chart.

After doing this research i found out that narrative would not suit this type of music video and therefore we would use the physical movement of dance to pursue what our target audience wanted. I also found out that half the people who didn't own this track on c.d. or any other music player would but this track on c.d.

Overall i think that our target audience are happy with the plans for our music video and the results from the questionnaire prove that. if i was able to do another questionnaire i would probably try and ask males of that age, to see weather or not there views differ from the opposite gender.

1 comment:

Dr C said...

Remember, you need to have analysed videos for the genre and to discuss the conventions. Where are your storyboards - you are falling behind a bit here.